Earned the trust of prominent business owners, executives, and their leadership teams to tell their stories.
Published author of two business books within the past two years - the first, a Business Book Awards finalist in 2023.
Leveraged experience as a senior leader in journalism and a content executive to build a thriving communications and consultancy firm.
“Working in an extremely competitive industry sector, learning about the immense power of storytelling is an invaluable resource to recruit and retain tradespeople. In his Storytelling for Business workshops, Rob Wozny worked closely with our team to share how we can harness our stories to attract people into careers in trades and strengthen our relationships with important stakeholders.”
Carol Paul, Executive Director
Manitoba Construction Sector Council
The immense power of storytelling never ceases to fascinate Rob Wozny – an established business communicator and storyteller with over 25 years of professional storytelling experience. Harnessing that indelible storytelling power to manifest the greater good for people in all aspects of their lives is why Rob has devoted his life’s work to business storytelling, including publishing business storytelling books within the past two years.
Background in business storytelling
Rob has served in some of the most senior communications, content, and editorial roles, ranging from vice president (communications & content) for a major league sports and entertainment company (True North Sports and Entertainment, Winnipeg Jets, Canada Life Centre) to senior lead news anchor / supervising producer in leading Canadian newsrooms (CTV News, Global News). Currently, Rob is also a co-owner of a boutique publicity and content marketing firm, Sound Strategy Communications, which has served a diverse range of clients since 2006. Well-positioned to deliver insightful and credible business storytelling training, Rob has earned the trust of prominent leaders and business owners who regularly seek his counsel and strategic vision.
Whether you’re a leader or you work closely with one, this session teaches you how to connect with people through the immense power of story. Drawing from his new book Storytelling for Business – The Art and Science of Creating Connection in the Digital Age, Rob has crafted an interactive leadership storytelling session where you will:
Learn how to use Rob’s Does it Matter Matrix? to assess what leadership stories are worth telling or tanking
Learn how Rob’s three-point Leader Meter moves leaders from thinking about telling their stories to getting leaders actively involved in creating them
Learn the most effective strategies to share leaders’ stories (internally and externally)
Learn how to measure leaders’ storytelling initiatives
Learn why storytelling is scientifically proven to connect people essential to your organization’s success
Learn Rob’s top five Lessons Learned in leadership storytelling
And much more!
Truly effective businesses and organizations are often only as good as their contributing members and partners. With competing interests, especially for business, members can inadvertently act as an adversary rather than an ally. In How Telling Your Story Can Grow Your Business and Unite Your Industry, you will:
Learn why you and your business are stronger when you participate in shaping and sharing storytelling initiatives, even with competitors
Learn how to avoid competing interests that can harm your business, your association, and your industry
Learn how you can harness your advocacy initiatives in alignment with your stories
Learn why telling difficult stories is not only necessary, but your responsibility
Learn how to incorporate your messaging into your business to support your association or industry
Learn proven advocacy strategies that can unify your industry and increase external support
Learn how to identify and tell mutually beneficial stories with Rob’s easy-to-implement Story Selector
And much more!
Rob also offers training in two streams: Storytelling for Business and Active Media Relations.
For more information about Rob or to book her now for your event or conference, please Contact Us.